Hi! I'm Angela Fox.

Executive, Leadership & Life Development Coach

Athletic Performance Coach

For decades, I’ve built and sustained trust, relationships, and businesses. I believe these things are all deeply connected. I’ve had the privilege of supporting emerging leaders to chief executives in accelerating performance and purpose in their professional and personal lives. I also coach new athletes and distinguished veteran athletes. My intention is to empower others to transform themselves as company officers, team members, individual contributors, and athletes. 

As an accomplished and versatile executive coach, facilitator, and corporate leader, I’ve held roles as an entrepreneur, business owner, and franchise owner. I've also been a leadership sales coach, business developer, and multisport endurance athletic coach. I have a history of creating, building, and growing individuals, teams, and companies.

I’ve coached leaders at high-profile organizations across various sectors, including professional services, business consulting, technology, manufacturing, consumer products, health care, financial services, athletics, and more.

I have decades of experience working with national and global brands such as 3M, Quaker Oats, PepsiCo., and SignsNow. This allows me to offer a unique, real-world experience and perspective to my clients. Trust forms the foundation of my co-active coaching partnerships, enabling me to deepen relationships and enhance client growth. As an endurance athlete and Certified USA Triathlon Coach, I bring exceptional discipline and focus to my work, assisting others in charting new territories and achieving their personal best.

Coaching Philosophy & Approach

My holistic coaching approach is informed by my ability to build relationships and trust. Empathy, integrity, and curiosity illuminate my coaching philosophy. My experience accelerating businesses, sales, operations, and training programs allows me to focus on the most important asset – human beings. 

I'm a thought partner and confidant in the journeys of entrepreneurs, nonprofit leaders, C-suite executives, high performers, emerging talent, and athletes. I help performance-driven people at work and in life thrive in a VUCA (volatility, uncertainty, complexity, and ambiguity) world. My coaching philosophy is grounded in empowering individuals to unleash their full potential at and outside work.

Three photos of Coach Angela V. Fox conquering a fear by crossing a bridge in the Grand Canyon.

Conquering Fear in the Grand Canyon.

I focus on an individual's strengths and development opportunities, serving as a guide to leaders in establishing goals, navigating change, and deepening relationships. I also help clients increase their confidence, emotional intelligence, and leadership presence. My philosophy supports uncovering and reinforcing hidden vulnerabilities. This inspires individuals to harness their assets, embrace challenges, and learn from past performances. Together, we set boundaries and navigate the future with confidence and authenticity.

I coach with an open mind and heart. Nature is my favorite classroom; it provides a chance to step outside one's comfort zone, gain momentum and a fresh viewpoint, and hasten change. I encourage clients to immerse themselves in their process and be primed for transformation. I specialize in supporting others to shatter limiting beliefs and achieve what they think is impossible.

Coaching Areas of Expertise & Influence

  • Mission, vision, and values creation
  • Strengths, abilities, and skills assessments
  • Individual, team, and company growth
  • Goal setting and action planning
  • Leadership presence development
  • Agility and adaptability 
  • Cohesive team building and engagement 
  • Courageous conversations
  • Relationship and solutions management 
  • Emotional and positive intelligence
  • Stress and work-life harmony 
  • Overcoming roadblocks to success

Coaching Accomplishment Highlights

  • CEO, Business Services – Focused on determining personal vision and values, and helped improve work-life balance.
  • VP Procurement, Health Care – Worked on how to lead a team, facilitating stronger leadership presence and improved leadership skills.
  • Senior Team, Health Care – Helped develop greater understanding of how internal and external team dynamics affect performance, creating a more focused and productive team.
  • VP of Claims, Insurance – Enhanced strategic thinking, critical conversations, and team building, which improved communication skills.
  • IT Leaders, Insurance – Developed leadership presence and built teams to support advancement of company leaders.
  • Marketing Leader, Sporting Goods – Improved critical conversations, leadership presence, and team cohesion for greater engagement.
  • Leadership Venture Grand Canyon – Led a cohort through an immersive experience using nature's classroom as a catalyst for change.
  • Co-created “The Power of We” – Led two teams of six runners through a 200-mile relay race as a team development engagement.

Business Development Executive & Entrepreneur

In addition to my extensive background as a coach, I also have significant experience as an innovative, performance-focused business development professional and owner. Over the years of my career, I have led and coached sales teams, and have overseen marketing, brand strategy, and promotions in the fields of sports and athletics.

I have a proven track record of leading cross-functional departments to provide high-value, tailored solutions that exceed sales goals. Early in my career, I was the CEO and partner of a Louisville, KY, SignsNow franchise for ten years. In 1996, I launched my athletic performance coaching practice, which expanded to include executive, leadership, and life development coaching services.

Business Areas of Expertise & Influence

  • Passion for and understanding of humans
  • Building new, key relationships
  • Deepening existing relationships
  • Client-obsessed engagement
  • Forecasting and building sales pipelines
  • Prospecting and business development
  • Consultative, servant sales approach
  • Excellent communication skills
  • Cross-functional, collaborative leadership
  • Business operations and administration
  • P&L responsibility and management 
  • Talent alignment, training, and retention

Values by Which I Coach & Live

  • Action + Momentum = Transformation.
  • Be ready, willing, able, and capable. 
  • Inspire, empower, and generate impact.
  • Be empathetic, grateful, positive, curious, and faithful.
  • Be present and in the moment for myself and others.
  • Be a safe space for others to be fully seen, heard, and felt.
  • Be comfortable with being uncomfortable and uncertain.
  • Be bold and brave to take risks and action as a practice.
  • Build trust through respect and honesty.
  • Be the best at getting better.
  • I am responsible for how I show up and the energy I bring.
  • I am a work-in-progress and lifelong learner.
  • I am diverse in my thinking, beliefs, and feelings.
  • My heart, head, and gut are connected.
  • Actions speak louder than words.
  • Practice the power of "yes" and "yet."

Certifications & Education

  • CTI Certified Professional Co-Active Coach (CPCC)
  • ICF Certified Coach (ACC & PCC)
  • SWC Certified Professional Sales & Leadership Coach
  • Positive Intelligence Coach & Facilitator
  • Behavioral Change Certification
  • Certified USA Triathlon Level 1 & 2 Coach
  • Certified USA Cycling Club Coach
  • NESTA Certified Advanced Personal Trainer
  • BA in Communications & Marketing, University of Kentucky 

Personal Accomplishments

  • USA Triathlon All American
  • USA Triathlon Long Distance Worlds Team, Sater, Sweden 
  • 10-time Ironman finisher, including the Ironman World Championship in Hawaii
  • Mohican 100-mile run finisher
  • Two-time Imogene Pass runner, 17.1 miles at 13,000 feet
  • Hood to Coast 200-mile relay captain, runner, and finisher
  • Ragnar team trainer, runner, and finisher
  • Hiker, trail runner, surfer, reader, writer, and mom